Paid vs. Organic Search – FTC Updates Guidelines

The Federal Trade Commission has recently issued updated guidance to 24 web-search companies instructing them to more clearly distinguish ad-driven results from natural ones, using visual cues like color-shading that displays consistently on multiple devices (including mobile devices), as well as borders and labels. When we...

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Why is SEO still so important?

This article really hits the nail on the head regarding the value of the new SEO model. If you have fresh, well written, relevant and ORIGINAL content, ultimately  you will get noticed ...

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